This shaving cream is the best I have used over decades of trying many brands. One reviewer complained about the cost and I admit to hesitating a moment when looking at the price, but this container will last a very long time because so little soap is needed to create a nice rich lather. I don't understand how, but this shaving cream provided the closest and smoothest shave I have ever had. The brush also seems to clean up and rinse clean faster than other good quality options I have used previously. I am so happy with my purchase of this shaving cream I had to write this review. Worth the price for sure, this is one fantastic shaving cream.