I became aware of Santa Maria Novella in 2007 on a vacation in Tuscany and a good friend that we were traveling with knew about this company and suggested we stop by while we were in Florence. I'm VERY glad we did. The sandalwood cologne is still my go to cologne for the past 14 years. I've tried other sandalwoods but they all seem to have a discount store quality to them... even some of the more expensive ones. I've been wearing sandalo for the past 14 years and have no intention of changing to another. Keep up the great work!